B2C fairs

Direct contact with travellers creates real demand.

B2C fairs make it possible to listen to the public, test destinations and turn interest into measurable contacts.

B2C + B2B/B2C

Piazza d’Italia is not a simple fair presence: it is a representation system integrating territorial storytelling, direct public contact, digital and physical materials, lead collection and commercial continuity.

Focus	Use	Result
B2C	Direct public contact, storytelling, inspiration and QR leads.	Real demand, qualified contacts and market feedback.
B2B/B2C	Operator meetings plus consumer visibility.	Commercial relations and public awareness together.
Food & wine	Show cooking, tastings when authorised and product stories.	Higher engagement and memorable brand experience.

Since 2013 at fairs

Direct experience in key European and intercontinental markets, with a strong B2C focus.

Territories and operators

We work with municipalities, DMO, GAL, destinations, tourism companies, consortia and producers.

Operational method

Strategy, stand, logistics, hospitality, materials, QR leads, follow-up and final report.

Italian style

A coordinated, elegant and recognisable image that enhances destinations, culture and products.

Ready to bring your excellence to international fairs?

Let us discuss your project and build a distinctive, memorable experience together.

☎ +39 389 091 1180
✉ info@piazzaditalia.it
⌖ Contrada Baronazzo, Via Madre Teresa di Calcutta 10, IT-96017 Noto SR, Italia